Lucis - High Tech Campus Eindhoven

Area Branding and lead campaign

Client

High Tech Campus Eindhoven

Expertise

Branding & Digital

Role

Brand identity
Visual identity
Website
Lead campaign

Lucis Lucis

The introduction of Lucis: an expansion of the High Tech Campus Eindhoven. Seven buildings featuring advanced architecture designed for high-tech pioneers, set within a hub of open innovation.

Challenge

Develop area branding for Lucis at High Tech Campus Eindhoven, encompassing brand identity, visual identity, website, and a lead campaign.

Approach

Shaping direction begins with listening. Gathering insights from High Tech Campus Eindhoven to support high-tech brands and entrepreneurs, both within the Brainport Eindhoven region and internationally.

Lucis embodies the expansion and completion of High Tech Campus Eindhoven. Seven buildings, deeply rooted in innovation. Here, we build upon the strengths of the campus: a thriving, innovative ecosystem for high-tech brands and professionals.

Open to Innovate

How do we ensure that every choice made during the expansion leads to the successful completion of the campus in the years to come? And how do we make this completion known to the world? We work from a strong area positioning embraced by all stakeholders.

Our strategic choices are shaped by the outcomes of knowledge sessions and the growing market demand for attracting and retaining talent.