Pepsi brand presenter, the making of

14 locations, 3,000 kilometers, 33 hours of travel, 24 hours of filming, and gallons of Pepsi

Recently, Vrumona asked Gewest13 to pitch for Pepsi. As underdogs with a Brabant accent, we stood out from the northern agencies—and we won.

The result was a whirlwind of filming at top hospitality venues, sexy clubs, football stadiums, and exclusive festivals, creating a 5-minute brand film that converts even the most loyal cola fans.

We visited the coolest festivals and were welcomed at Michelin-starred restaurants. We stood in the dugout of AZ next to none other than Marco van Basten, and as the cherry on top, we filmed at De Vrienden van Amstel in Ahoy.

Fourteen locations, over 3,000 kilometers of highway, 33 hours of travel, 24 hours of footage, and countless liters of Pepsi—all for a five-minute film. The verdict was unanimous: the result speaks for itself—a brand presenter that could convert even the most die-hard cola skeptic!